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SMA Puts American 
Steel in the Spotlight

From major networks to leading publications, SMA has made American steel part of the national conversation. Through consistent, high-impact media presence, we ensure steel stays top of mind where it matters most. This visibility goes beyond recognition for SMA. It reinforces the industry’s role in strengthening national security, fueling economic growth, and creating real opportunities for the communities and steelworkers who make it all possible.

2025 Earned Media Impact

Total Media Mentions: 2,152 | Total Audience Impressions: 6,006,669,027

Audience Reach by Medium:

TV

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people saw SMA’s
coverage on television

Radio

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listeners heard SMA
interviews and mentions

Online

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impressions were served on
news and digital platforms

Social

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listeners heard SMA
interviews and mentions

SMA in the News

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SMA President Philip K. Bell was cited for his expertise on global steel trade enforcement and the need to close loopholes undermining American producers.

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Newsweek included the Steel Manufacturers Association among national industry voices responding to steel and aluminum tariff actions.

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USA Today featured comments from SMA President Bell on strengthened steel tariffs and fair competition.

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SMA President Bell appeared on NPR to discuss steel trade enforcement and protecting domestic manufacturing.

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Forbes highlighted SMA’s advocacy for trade policies that support fair competition and clean manufacturing investment.

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NBC News referenced the Steel Manufacturers Association in coverage examining the impact of steel and aluminum tariffs.

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Axios quoted the Steel Manufacturers Association on legislation supporting manufacturing investment, innovation, and job creation.

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SMA President Bell appeared on Varney & Co. to discuss global steel trade and U.S. market access.

A Win for
American Steel

As SMA continues to expand its national presence, this growing visibility strengthens understanding of the industry’s vital role in supporting our communities and powering the U.S. economy.

SMA Members

Media Center

Thank you for your interest in the Steel Manufacturers Association. If you are a member of the media and would like to request more information, please contact us at walker@steelnet.org or 202-296-1515.